Doug published a niche ebook with a concentrated multichannel marketing campaign. The results? His ebook earned him $3,000 in 2 weeks with a list of just 2,500. On day one, he sold 34 ebooks for $49.99 each – a total of $1,359.66. Doug wrote about a very particular niche something in which he was very […]
[CASE STUDY] How to Pull Off a $20,000 Product Launch With a Tiny Following
Ryan launched a course on entrepreneurship to his modest list (700 email subscribers, 3,000 Twitter followers, under 4,000 YouTube subscribers). It made $8,000 in its first 22 hours. The entire launch brought in over $20,000. The secret? Ryan had built a modest, but devoted following online, offering free, valuable content whenever he could. This small […]
Elearning Case Study: $10,000 Product Launch (You Can Do It Too)
After working 5+ years in the field of data science, Tomi decided to launch a website on the subject. The site was centered around promoting his 6-week course on getting started in data science. Anybody with at least a little time in the real world has enough experience to be an authority in their area, […]
[CASE STUDY] $18,000 in 48 Hours With This Course Launch
Derek created a course for authors that made $18,000 in its first 48 hours. He says that for his course, he first wrote everything up in a big Word file and then split the content up into multiple media forms, including video, PDF files, and workbooks. He marketed to his 25k member list, which he […]
[CASE STUDY] $13,420 In One Webinar – A Look Into the Elearning Space
Here’s an interesting case study: Jon guy created training on how to do webinars and then he sold it on a webinar. Jon made a whopping $13,420 with just ONE webinar. How did he do this? Jon offers a $997, high-ticket course on how to use webinars called the Webinar Mastery Academy. He promoted this […]