What kind of “stuff” are your prospects interested in? As marketers, we’re always trying to figure that out. And once you do figure that out, how are you going to deliver it to them? Meaning, what type of content are you going to create for them in exchange for their contact information? We’ve all seen ebooks, whitepaper […]
5 Awesome Article Topics for Any Business
For a lot of people, trying to come up with consistent article ideas can seem like a daunting task. Sometimes you’re so close to your own business, it’s hard to see what your prospects might be interested in. You may be in an industry that is considered “boring.” But as long as your business solves […]
The 4 Essential Elements of List Building
Generating leads is the lifeblood of any business. For an online business, the best way to do so is to offer a piece of content that is valuable to your target market. (This sounds kind of like a review, right? Stick with me.) The problem a lot of people face is, they come up with […]
How 62% of Businesses Are Getting More Traffic and Sales
More traffic, more sales. There are tons and tons of strategies to achieve those goals floating around. We’ve all been there: we try something new, but we don’t get the results right away. It’s around this time that most people throw their arms up in exhaustion and say “this doesn’t work.” And that’s what a […]
4 List Building Mistakes That Are Killing Your Odds of Success
You’ve heard the saying, “the money is in the list,” right? Well, it’s true. Having a list of people who are genuinely interested in what your business does can be extremely valuable. I mean, they’ve already raised their hand, gave you permission to contact them, and are just an email away from your potential offer. […]