Some things can only be learned by doing, but that doesn’t mean that reading about business and entrepreneurship isn’t incredibly valuable. While you don’t want to get stuck in “analysis paralysis” where you’re perpetually stuck in the research phase, there are quite a few books out there that are worth reading for any aspiring entrepreneur. […]
3 Female Entrepreneurs Who Are Making Their Mark on the World of Startups
While it’s true that Silicon Valley’s tech culture has caught some flak in the past over allegations of sexism and other related biases, it’s quickly moving away from being a “man’s world.” There are quite a few badass female entrepreneurs out there who are making waves in the startup world. From savvy marketers and businesswomen, to […]
Use These 6 Pro Tips To Make Facebook Live a Profitable Marketing Tool
Livestreaming is huge right now, and for the foreseeable future, it’s here to stay. For marketers, it’s a brand new opportunity to connect with your audience — that is, if you do it right. Figuring out how to use this feature can be a little challenging, especially for certain businesses and industries. This is a […]
The Ability To Do This One Thing is the Holy Grail to Entrepreneurial Success
Kate Lynch is a serious entrepreneur and a well-known name in the world of tech startups. Her LinkedIn page describes her as “Entrepreneur. Investor. Superhero.” Her latest project, in conjunction with her husband, is in the education tech space, and will launch this Spring. She and her team have been demoing it in Chicago schools. […]
I’m Hooked: This Ridiculously Engaging ‘Interactive Video’ is Pure Marketing Genius
Interactive video isn’t just a Minority Report style near-future sci-fi concept anymore. Today, it’s moving toward the mainstream at a breakneck pace, and like previous advancements in online video tech, it’s a brand new opportunity for marketers to reach their audiences. A lot of us are just now starting to hear about this, but interactive video is […]