Every entrepreneur struggles sometimes. Success is a long, harrowing upward battle. Fatigue and stress can definitely take their toll on you. To stay sane, you need the right mindset. The way you look at things and frame your own reality will have a profound impact on your behavior, your attitude, your well being, and your […]
3 Smart Moves That Bring In More Blog Traffic
Want organic search traffic? You need to optimize your content. SEO isn’t dead just yet. While there are plenty of other ways to drive traffic, ranking in the Google SERPs (search engine results pages) for the right search queries can give you a big advantage over your competitors. Don’t worry, though. It’s 2017, and keyword stuffing […]
This Surprising Marketing Trend Gets MASSIVE Engagement
There’s a surprising marketing channel that’s working well for brands in a bunch of different industries right now. It’s not Snapchat. It’s not Instagram. It’s not even social media. It’s SMS marketing, as in SMS text messages. These days, SMS sometimes feels almost antiquated. But the fact is, people do still use it, at least […]
How to Be an Influencer: A Top Youtube Star Tells All
Ever wondered what it’s like to be a star? Today, the internet has created a whole new class of celebrities. Usually referred to as “influencers,” these content creators with sizeable followings have an impressive reach and a lot of sway over a dedicated fan base. Once you become an influencer at a certain scale, it’s […]
This Strategy Tweak Gets a Lot More Mileage Out Of Lookalike Audience Ad Campaigns
Remarketing is a powerful tool indeed. Thanks to today’s incredible data collection technology, pinpointing precise audiences with the right messaging at the right time is easier than ever before. It still requires good strategy behind it, though. Remarketing can fail if it’s not targeted right, if the ads aren’t appealing or memorable, or if you’re […]