Audience targeting can be the key to honing your sales funnel, making more conversions, and reducing your ad spend on Facebook for a better ROI. Saying all of that is pretty darn easy. But …
Social Media
5 Simple Steps to Writing Copy That Sells
Copywriting can be a tough nut to crack. There are a lot of great copywriters who teach really complex strategies and techniques. And that’s great. But for someone who’s new, it can be overwhelming. …
This Powerful Tool Takes Facebook Ad ROI to New Heights
Crafting great copy is a fine art. And when it comes to Facebook ads, there are things that work, and things that don’t. To find them, you’ll do a lot of A/B testing. One …
6 Smart Reasons to Grow an Audience with Social Media Contests
Everybody loves to win. Whether it’s a random drawing for a prize, or a contest that requires significant effort, that rush you get when you realize “I won!” is a good feeling. So it’s …
Influencer Marketing Isn’t Just For Huge Brands. Here’s How Small Teams Can Profit From This Trend
If you keep up with the latest developments in digital marketing, you’ve probably heard a lot lately about something called “influencer marketing.” At its core, it’s really nothing new. From Britney Spears for Pepsi, …
