Copywriting can be a tough nut to crack. There are a lot of great copywriters who teach really complex strategies and techniques. And that’s great. But for someone who’s new, it can be overwhelming. …
Social Media
Customers Are On a Quest for the Right Product. Here’s How to Give Them What They Need Every Step of the Way
Your customers are on a journey. It’s an epic quest to buy something. And just like in the old-school epics like Gilgamesh and the Odyssey, there are a lot of other steps and segues …
The Secret to Success That Can Make or Break Influencer Marketing
Social media influencers have been around since the “scene queens” of Myspace over a decade ago. But with the rise of Instagram, they’ve found a platform where they can really thrive. There are influencers …
3 Clever Ways to Get More Traffic from Pinterest
Pinterest has only been around for a few years, but today, it’s one of the most widely used social media platforms. It does tend to lean toward certain demographics — namely, adult women who …
When it Comes to Building an Audience, Here’s How the World’s Top Entrepreneurs Think
Building an audience is the lynchpin of successful online businesses. It doesn’t matter what kind of business it is. It could be an online store that white labels and dropships products, or a blog …
