“Going viral” is something that’s hard to really plan for. If it happens, it happens, but even if you do everything you can to try to sow the seeds of virality, it might not …
Making Money Online
The Real Truth About Buying Instagram Followers
The concept of buying followers on social media isn’t exactly new. Whether it involves a monetary transaction, or just a mutual “follow for follow” that isn’t based on genuine interest, this kind of thing …
Get More Facebook Engagement With These 3 Easy A/B Tests
When it comes to Facebook ads, A/B testing is one of the best ways to hone your strategy and start getting more clicks, more engagement… And ultimately, more profit. There are quite a few …
How to Get Leads Using Mankind’s Most Powerful Emotion
We’re all familiar with fear-based marketing. It’s also drawn a lot of criticism aimed at the advertising industry. Sometimes, it’s fear of inadequacy. “Tired of being fat? Buy our protein shakes!” Other times, it’s …
The Unexpected Truth About Social Media Metrics
When people talk about social media marketing, you tend to hear a lot about “vanity metrics.” These are things that look impressive on paper, but that aren’t really directly tied to your bottom line. …
