Behavioral targeting is a staple of email marketing strategy for brands of almost every kind. It’s simple. When a user takes an action, they automatically receive a certain kind of email. Not only does …
5 Simple Steps to a Million Dollar Online Business
Most small businesses end up failing. It’s a hard truth, but failure is a big part of the entire entrepreneurial experience. With that said, though, there are things you can do actively to maximize …
How to Easily Create an Awesome Custom Facebook Cover Photo For Free — No Coding Needed
While Facebook doesn’t give a ton of visual customization options for business pages — unlike MySpace before it, where people ran wild with custom HTML and CSS. But there are still some things you …
What Smart Entrepreneurs Can Learn From Marketing Agencies’ Strategies — No Matter What’s Being Sold
At large marketing agencies that work with major corporations, they deal with “channel strategy”: The entire plan for the process of getting goods from the vendor to the end customer. Although some companies sell …
Most Entrepreneurs Are Missing Out On More Conversions, More Sales, & More Profits. Here’s Why.
You’re already well aware that conversion rate optimization is crucial for your business’s success. You’re probably running tons of A/B tests on lower performing pages, and you may even have transformed some of your …
