If you’re selling a service — whether as an individual contractor, or as a small agency — you may find yourself spending a bit too much time seeking out new clients. What you really …
The Science of Brand Loyalty: How to Use Neurochemistry to Win Over Customers
In today’s world, branding and marketing are all about building relationships with your customers. Your brand means something to them psychologically. You’re more than just a product or a service. You’re something they relate to. As …
This Overlooked Medium Drives Tons of Leads, Sales, and Traffic
“Wow, I really enjoyed that Powerpoint presentation!” — said no one, ever. Or at least, it feels that way. Powerpoint-style slideshows are something we tend to associate with boring corporate meetings. Something you sit …
This Common Habit Stands In The Way of Success. Here’s How to Kick It To the Curb.
It’s never wise to jump right into something without doing some research first. But how much is too much? Entrepreneurs can easily get trapped by “analysis paralysis.” That’s when you spend so much time …
4 Kinds of Instagram Posts That Get Tons Of Likes and Comments
For many brands, Instagram is downright indispensable. When used correctly, it can be a very powerful marketing tool. This is especially true for brands that sell B2C products. Apparel, accessories, travel, lifestyle brands, fitness …
