If you have a niche site that's monetized with affiliate links, you need authority content about your niche if you want to attract web traffic.
This can be pretty easy up to a point, but eventually, you can find yourself running low on good ideas.
A simple, free online tool called Answer the Public could be just the thing you need to give you that lightbulb moment that will seed your next piece of epic content.
It's one of a number of free longtail keyword research tools, but it's different in that it focuses on question queries and queries that contain prepositions.
It also generates a really cool set of visualizations for every search.
Here's the full scoop on how you can use Answer the Public to figure out what your audience wants to know, then deliver the answers.
Write on a Narrow Topic to Simplify Research
To build authority in any niche, you need to create in-depth, well-researched and actionable content.
Doing so becomes hard when you try to cover 10 different topics in one post.
It becomes nearly impossible when you try to do this in a niche you know nothing about.
According to Sam Ovens, who runs a seven-figure training program for online consultants, going too broad and trying to cover too much in a single piece of content is one of the most common mistakes he sees by new consultants and marketers.
The smarter route is to identify narrow topics within your niche, break them down into even smaller segments and create separate posts on all of them.
For example, instead of targeting health and fitness, a very broad niche, go deeper and target something like post-pregnancy weight loss tips.
Break this down even more into segments like post-pregnancy weight loss for first-time moms, post-pregnancy exercises, healthy post-pregnancy diet etc.
You can use a free tool like AnswerThePublic to generate dozens of such ideas.
You could eventually come up with post titles like
- 7 Easy Exercises To Lose Baby Weight After a C-Section
- 11 Post-Pregnancy Weight Loss Myths First Time Moms Should Avoid
- 5 Easy Diet Changes To Help You Lose Weight After Delivery
Researching content for these titles is MUCH easier since they’re very narrow topics targeting very specific problems.
Targeting a narrow topic and providing actionable solutions to your audience, instead of taking a bird’s eye view of multiple topics, also establishes you as an authority much faster.
You can learn more about creating amazing content at Niche Hacks.
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