Recently, Facebook introduced advertising to Facebook Messenger, one of the world’s most widely used communication apps. Messenger offers a promising new marketing platform, but to harness its potential, you need good tactics and a solid strategy. This is easier said than done. Messenger advertising is new, and a lot of marketers and solopreneurs aren’t quite sure […]
5 Secrets to Getting a Site into the Google Featured Snippets
If you’ve done a Google search recently — which you have, unless you live under a rock — you’ve probably noticed the featured snippets at the top. This feature was added relatively recently. You’ll get an answer to your questions right there on the search results page, taken from one of the top results in […]
(Video) Why Life is Simply Too Short To Waste it Doing Something We Don’t LOVE
It’s a story that sounds familiar to a lot of us. Edreece Arghandiwal is a second generation Afghan-American, and throughout his life, his parents strongly encouraged him to go to medical school. Being a physician was seen as a great honor and life achievement, an opportunity to help people while enjoying a high degree of […]
Discover This Surprising Paradigm Shift That Makes Customers Feel Better About Buying
Everyone wants to become a “better” version of themselves, in one way or another. This can take many different forms. Some of us want to become kinder or more ethical. Others want to be more productive at work. And for many people, fitness and weight loss are goals they’re always chasing after. These aspirations are […]
4 Ways to ELECTRIFY Boring Content and Inject a Healthy Jolt of Creativity
When it comes to content creation, one of the biggest problems you’ll encounter is running out of ideas. Eventually, you’ll realize you’ve already run through your best blog post ideas, leaving you in a creative slump. We all struggle sometimes with creativity. Inspiration comes when it comes, and it’s hard to induce it. But with […]