Not many would argue that developing an effective business plan regularly is a vital part of establishing the direction of a small business. However, many business owners (especially the new ones!) forget to look over the most essential part of setting up a business plan: The profit! Thankfully, there are a lot of resources out […]
Emergency Alert: Reassess a Content Strategy Before it Causes Damage
Coming up with a content marketing strategy gets difficult. It’s essential to understand an audience and know what makes them tick. It’s also imperative to publish high-quality content so that an audience will hopefully share that content. Sometimes it takes a lot of time to write and promote content, and the ultimate goal is to […]
Beyond the Blog Post: 5 Content Formats an Audience Craves
Getting an audience to read meaningful content every day gets challenging at times. Making sure content is fresh and current helps many online businesses stay ahead. It turns out that an audience tends to prefer text that is incorporated into multimedia, so it’s vital to figure out which formats are most effective. While it’s a […]
7 Dos And Don’ts of Brand Video Marketing
On everything we see and read today, video is king. Videos are not only easy to view, but mobile networks are continuing to improve, which eliminates slow loading times. Audiences respond better to video than just posting, and as things continue to grow video marketing is going to get easier. There’s no doubt that videos […]
5 Important Questions to Ask Before Franchising a Business
Looking to start a small business that’s profitable and grows? If the company takes off there may come a time when there’s a potential of franchising a business. People may be wondering when the business will spread to other areas, and if that’s the case it may be time to ask some questions to see […]
