Pretty much every brand is on social media, from stodgy enterprise software companies to bold, youthful apparel brands. But not all of these companies necessarily see equal amounts of success. As much as everyone talks about the power of social media for marketing and advertising, tons of companies just haven’t had much luck getting it […]
This Free Tool Creates Pro-Level Videos on a Shoestring Budget
If you’re not already familiar with it, the whole concept of video editing can seem incredibly daunting and complicated. At first glance, it also looks expensive. But slick, professional looking videos aren’t out of reach these days, even for the smallest bootstrapped startup. All it takes is the right software program, and fortunately, there’s a […]
Swipe These 6 Winning Emails from Top Ecommerce Brands
Behavioral targeting is a staple of email marketing strategy for brands of almost every kind. It’s simple. When a user takes an action, they automatically receive a certain kind of email. Not only does the automation aspect make it a whole lot easier to stay in touch with customers, But tailoring emails based on behavior […]
5 Simple Steps to a Million Dollar Online Business
Most small businesses end up failing. It’s a hard truth, but failure is a big part of the entire entrepreneurial experience. With that said, though, there are things you can do actively to maximize the chances that your business will succeed. These important steps start early on, when you’re doing preliminary work like deciding on […]
How to Easily Create an Awesome Custom Facebook Cover Photo For Free — No Coding Needed
While Facebook doesn’t give a ton of visual customization options for business pages — unlike MySpace before it, where people ran wild with custom HTML and CSS. But there are still some things you can customize, and one of them is your cover photo. A great Facebook cover photo should appeal to your audience, mesh […]
