Generally speaking, restaurants have to manually enter orders that come through third-party delivery services, like Grubhub and Eat24. Sterling Douglass set out to fix that problem. He created Chowly, a product that streamlines the process by integrating the third party services with a restaurant’s existing point-of-sale system. The product was a hit, and today, Chowly […]
How to Reach Gen Z: 2 Critical Things Entrepreneurs Need to Know
You see a ton of stuff in the media about millennials. Although they’re usually frame as a youthful demographic, the truth is that millennials are starting to hit their 30s. They’re not teens or college kids anymore. Today’s young people, particularly teens, fit into a new generation category that’s been dubbed “Generation Z.” They’re getting […]
New to Copywriting? Here’s 5 of the All-Time Best Articles
Writing copy is fine art that takes time to master. It’s not identical with other forms of writing; writing copy is quite distinct from writing something like a thesis paper, a blog post, or a Facebook post. Copywriting is fundamentally persuasive writing, in a really big way. You need to create something with language so powerful, it […]
How To Find the Competition — And (Ethically) Steal Their Content Strategy
Content marketing is huge right now, and there’s a good reason for that: it works. Your own business needs a content strategy, and if you don’t have one, it’s high time you started creating one. Along with keyword research and things of that nature, you’ll need to figure out what kind of content works well in […]
Find Influencers Fast With This Handy Snapchat Tool
If you’re over a certain age, there’s a good possibility you’re not super familiar with Snapchat. After all, the only reason to use a social media platform is because your friends are there. If they’re not, there’s no point. Snapchat isn’t all that widespread among adults over 30, though that’s starting to change. But for […]