Dropshipping is hot right now. This approach to Ecommerce keeps you free from having to deal with storing inventory or organizing shipping logistics, while making it easy to sell all kinds of products on Amazon or on your website. Products are usually sourced from AliBaba, from Ali Express, or directly from overseas manufacturers. Buy low, […]
Ad Budgets the Easy Way: 4 Simple Steps for Maximum ROI
Facebook ads are powerful, and they can also be surprisingly affordable for small businesses and solopreneurs. While there are probably a few exceptions here and there, just about any brand can benefit from paid Facebook advertisement. But how much should you actually spend? What kind of budget is going to get you a good ROI […]
Keep Audiences Hooked With This Powerful Approach to Social Media
Engagement is a two way street. You have to actively interact with you audience on social media if you want to successfully build a community and a fan base surrounding your brand. This means cultivating an online “environment” on social media that encourages discussion, conversation, and user generated content creation. To engage your audiences, you […]
These 3 Brands are Flourishing on Instagram. Here’s How to Swipe Their Strategy
Introduced relatively recently, Instagram Stories are a creative new medium for visual brand storytelling. Taking a page out of Snapchat’s book, they’re designed to disappear after 24 hours. It’s a way of sharing an ongoing sequence of events, constructing a narrative using visual content. Brands in all different industries are finding creative, interesting ways to […]
This Website Problem Is Lurking in the Shadows and Killing Traffic. Here’s How to Fix It
How good is your content, really? Is it really “high quality?” Even if you’ve put a lot of time, effort, and money into a lot of it, there’s a chance that somewhere on your website, some older, subpar content is lurking in the shadows. Maybe you’ve gotten a lot better at writing over time, and […]
