Paid advertising is all about the ROI. The goal is to get as much revenue as you can as a result of each advertisement you create and publish, while keeping your total ad spend as low as you can. Facebook ads usually involve a lot of trial and error. You might find yourself experimenting with […]
Making Money Online
4 Smart Business Ideas With Serious Profit Potential
If you’re thinking of starting an online business, one of the hardest parts of the process is finding the right business idea. There are all kinds of ways to make money online, some of which have a lower barrier to entry than others. One of the most popular ways to make money online is affiliate […]
3 Things Every Business Must Know About Their Customers
Marketing is all about communication. It’s about being able to reach people effectively, sending them the right messages at the right time. In this sense, psychology plays a major role. You need to take the time to understand your customers if you want to reach them effectively. One way of getting a handle on your […]
The Surprising Secret to Search Marketing Success
Search engine marketing (SEM) has been a mainstay of digital marketing for a very long time. In fact, this nascent marketing subdiscipline has its origins in the mid to late ’90s, before the name Google became basically synonymous with “web search.” Both SEO and PPC can be solid, reliable sources of traffic and sales for […]
Here’s How One Marketer Got 58% More Traffic In Just 3 Days
Neil Patel is what you might call a “marketing guru.” He’s built an incredibly strong personal brand for himself through his content strategy. He regularly publishes helpful blog posts, videos, and podcasts for fellow marketers and entrepreneurs. A lot of his content revolves around his own experiments, as he tries out new ways to drive […]