Whether it’s the latest pair of Nike kicks, or a classic Chanel quilted chain bag, let’s be honest: A lot of products in this world sell for a lot more than the cost of the materials, …
Copywriting
Try This Simple Headline Formula That Gets Likes, Clicks, and Shares Like Crazy
Headlines are a fine art. For copywriters, they’re absolutely essential. The most important part of any article or blog post is the headline. Period. So those of us that write copy spend a lot of time …
This Is What Every Product Page Needs to Make The Sale
Once you’ve brought in web traffic to your online store, your customers are eventually going to end up on a product page. The copy on that page is critically important. It can make or …
7 Design Mistakes That Tons of Websites Are Making — And Losing Customers as a Result
Web design is its own profession and its own category. There are tons of professionals out there who specialize in it, specifically, as a service that’s distinct from both web development and general graphic …
Chaotic Writing Workflow? Fix It With This Great Free Organizational Tool
When you’re churning out large amounts of content — whether you’re on your own, or outsourcing some or all of your content creation — things get kind of cluttered and disorganized pretty fast. Writing …






