Sometimes, a winning business idea can start with something astonishingly simple. That’s what happened for Ryan Glick, the founder of a media company called Coffee ‘N Clothes. It all started when he snapped a …
Marketing Automation Made Easy: 4 Simple Steps for Getting Started
Marketing automation can seem kind of overwhelming at first. At its core, it’s basically the use of software to customize and personalize your marketing messages for each individual lead or customer. You can specify …
This Unlikely Company Is A Surprising Social Media Success. Here’s Their Secret
General Electric isn’t exactly a hip, sexy brand. Most of us associate the company with things like appliances and light bulbs. It’s not the kind of brand you would think would get much traction …
Social Media Has A ‘Dark Side’ — And It Drives Sales. Here’s How…
Not all social sharing is public. People will share links to content on their Facebook page or Twitter profile, where it’s visible to all their family and friends. But at the same time, people …
How to Master Facebook’s Hottest New Marketing Channel
Almost everyone uses Facebook Messenger. In the US, it’s probably one of the most popular messaging apps around. When you think of messaging apps, marketing usually isn’t the first thing to come to mind. …
