Until very recently, the up-and-coming social media app Snapchat didn’t really have a way for companies to create paid advertisements. But now, they’ve introduced a robust self-serve ad platform, offering a ton of possibilities …
The Surprising Truth About Emojis and Marketing
For the most part, emojis don’t exactly scream “professionalism.” But today, they’re so widely used that even marketers are starting to weave them into their copy. You’ve probably seen plenty of brands using emojis …
This Little-Known Advertising Strategy Can Drive Tons of Traffic
MORE TRAFFIC. It’s what we all want. Every single one of us with a website. But how do we go about getting it? That’s the big question. So have you ever heard of “native …
Losing Traffic Lately? Here’s What to Do
Have you noticed a drop in your website’s traffic lately? Is it mostly affecting organic search traffic? If so, you might have been penalized by Google’s recent new algorithm update, referred to in the …
The Easiest Way for Local Businesses to Get Great Customer Reviews
Reviews matter now more than ever for local businesses. Google takes them into account when deciding whether to show your website in their search results. Plus, reviews are a big deal for customers. Almost …
