Starting a business is hard. No one goes into it knowing everything there is to know about sales, accounting, business development, and all of the different things that go into a company. Maybe you’re …
5 Small Brands That Went Viral and BLEW UP (and What We Can Learn From Their Massive Success)
“Going viral” has been a saying for so long, it’s almost a joke by now. But the fact is that for brands, there really is a lot of value to be had if a …
Case Study: How to Ride the Coattails of the Next Billion Dollar Idea All the Way to the Bank
Most of us aren’t going to be the ones who actually come up with the next genuine billion dollar idea. There are precious few Larry Pages and Mark Zuckerbergs in the world. You’re probably …
4 Company Naming Mistakes That Can Completely Destroy a Brand
The name of a company says a lot about what it is and what it does. And in many cases, brand names are beyond a mere household name– they’re a cultural icon. Google. Apple. Uber. …
3 Keys to Starting a Successful Online Business While Still Working the 9 to 5
For many of us, starting our own business is the pinnacle of the American dream. Some people just have that entrepreneurial spirit, that je ne sais quoi that drives us to carve out our own destiny. …
