Creating a social brand, personally or professionally is one of the most important things as small business owner or entrepreneur can do to boost their business. It helps people from all over thew world, or your targeted areas, get to know you on a personal level while building up a social network. The goal is to dominate in social media and not let your competitors be the only voices heard in your industry. Have you already started taking steps to build your brand socially?
Even though Facebook struggles with attracting the younger demographic it still reins king for social networking. Recent statistics have shown that 73% of American adults are using social networks to communicate. Facebook alone holds 71% of that statistic coming in right under 1.2 billion users. Do you have any theories on which social networks might break out this year and why?
Social media continues to be one of the hottest trends online. It is always advancing with new technology to stay right at the top of it’s game. While social media originally attracted a younger audience, now that is has become easier to navigate and overly accessible by everyone we have seen it even out over users of all ages. Do you know of a hot trend that every business owner should be focusing on for social media in 2014 that we didn’t mention above?
Face it, you love Pinterest. Well it turns out you’re alone. The company recently acquired $225 million in venture capital, which brings its market value to a whopping $3.8 billion. The pinterrific social network is gaining so much speed – in value and in traffic – that it has far surpassed analysts’ projections. Check out some updates in our post and see how you can take advantage of them in the new year!
A lot of people don’t realize how important it is to do a year-end wrap-up in almost every aspect of your business. The cool thing about social media is you can make it even more personal by creating a little year-end video based off of the data you’ve been collecting all year. Tell them how your year ended up, on a personal note, as well as what can be expected for 2014. Taking the time to address your client’s and even your business partners in this form will go further then you think. Have you ever done a video review for your own business to use in your year-end marketing campaign?