Maybe you don’t have a website (you should). Or maybe you have a website, but don’t get a ton of traffic. Well, if that’s the case, Facebook is making it easier for you to advertise. A quick review: One of the best strategies for advertising on Facebook is to target people who have been to […]
Watch Your Language! 11 of the Most Common Grammatical Errors Even Experienced Writers Make
We’re all guilty of it – myself included. It’s that moment when you realize that your 9 year old son/daughter/niece/nephew/etc. may actually be smarter than you. (That’s not really the case – they’ve just been learning this stuff much more recently than you, so they’re very aware of all the rules.) In this case, I’m talking […]
150 Years of the Best Holiday Campaigns [Infographic]
With the holidays fast approaching, we need to remember what’s important: shopping! (Kidding). This is this time of year that people are full of the holiday spirit. And also for brands to roll out their holiday campaigns. What does your business have planned for the season? And just for fun, let’s look back on 150 […]
3 Ways to Use Videos and Increase Conversions
People crave information, and they want it fast. Clicking play is a lot easier than digging around a website for the right info. When watching a video, the information comes to them, they don’t have to search for it. Convenience. You want to make it as easy as possible for people to sign up, learn more, […]
4 Ways to Stay Inspired, Even When You’re Feeling Overwhelmed
We’ve all experienced anxiety and stress. In fact, these are biological responses, historically designed to protect us as a species. Imagine one of your ancestors coming face to face with a saber-toothed tiger. Now that’s something to stress over. Real, physiological changes occur in the body. Muscles tense, heartbeat increases, hairs stand on end. It’s […]