If you’re running a local business, especially a service business, one of your key goals is to get more calls from new and returning customers. And these days, the majority of your traffic is probably coming through mobile. When people need to call a plumber, order a pizza, or otherwise patronize a brick and mortar […]
Bring Recent Customers Back for More With These 3 Enticing Email Options
Customer acquisition is one of the most critical things for any business. You have to spread the word about your product or service to the right people, or you’ll never make a single sale. But acquiring customers is just the beginning. The real goal isn’t just to get someone to buy something. It’s to keep […]
How Top Content Marketers Think: 2 Successful Strategies from the Best of the Best
Recently, the Content Marketing Institute teamed up with MarketingProfs to conduct an annual research study: B2B Content Marketing 2018: Benchmarks, Budgets, and Trends—North America. Sponsored by online video platform Brightcove, this year’s survey was conducted back in June and July. Now, they’ve completed the study, publishing an exciting new set of up to date statistics […]
Selling an Ebook? Entice Readers and Followers With These 12 Inventive Promotion Ideas
Ebook publishing is an option that people often overlook, but that can be a very profitable way to generate ongoing passive income for yourself. Creating ebooks, along with other information products, can also be a great way to monetize your blog, establish thought leadership, and make a name for yourself as an authority in your […]
Stay Ahead of the Curve With These 4 Hot Social Media Trends for 2018
Throughout 2017, we’ve seen some exciting new developments in the world of social media marketing. Facebook started luring Snapchat users to Instagram, promoting features like Instagram Stories that mirror the functionalities that Snapchat pioneered. Influencer marketing exploded in popularity, becoming one of the hottest and most talked-about marketing channels there is right now. It’s already […]
