It’s a crowded marketplace out there. No matter what kind of business you have, and no matter what you’re selling, you’re competing with someone. Remember that competition isn’t just a matter of selling the same products. Your blog content and your Facebook ads are competing for attention with tons of other stimuli in a person’s immediate […]
Starting A Business
Scaling a Business? This Key Step in the Process Helps Content Marketing Scale With It
Many small businesses can grow larger over time, even those that are created and operated by just one solopreneur. As your business gets more profitable, you may reach that exciting point when it’s time to start scaling your business. You may find yourself hiring contractors, expanding your selection of products, and otherwise taking your company […]
Get Inspired By These 10 Great Quotes About Leadership
When you make the decision to start a business, you’re placing yourself into a position of leadership. This is true even if you’re a solopreneur, and your company is a one-man show. Maybe you’re one of those people who’s a natural born leader. The kind of person who was student government president in high school, […]
Making the Sale Is Only the Beginning. Here’s How to Keep Recent Customers Engaged
When it comes to most of the marketing and advertising you’re doing for your business, the ultimate goal is making a sale. That’s the holy grail. It’s what you’re after. It’s the fruit of all that hard work you’ve been doing to promote your brand. Chances are, you’ve got a sales funnel set up. So […]
Try These 3 Tools, And Watch Remote Teams’ Productivity Skyrocket
Today’s communication technologies have largely freed companies from the need to have all of their employees in an office together. While it’s true that there are still plenty of jobs out there that cannot or should not be done remotely, there are even more of them that can be carried out from anywhere. Why deal with the […]