The way we think about marketing has changed a lot over time. Take a look at a few ads from the 1920s through the 1960s, and you’ll notice that to the modern mindset, they’re not very compelling and convincing. They’re kind of cheesy. Back then, those ads worked wonders. Today, not so much. Modern marketing […]
Making Money Online
Youtube Just Revealed Their Search Algorithm Secrets. Here’s How to Work The System.
Technically, Youtube is the world’s #2 search engine. Millions of people search for videos every single day, and just as you can optimize a website for Google searches… You can optimize your videos for Youtube’s own internal search function. In a 2016 academic paper, Youtube actually revealed how its search and discovery features work. Ever […]
Win Back Lost Customers With This Simple but Powerful Email Strategy
If you sell products online, there have probably been a ton of people who bought something from you once.. Then never really visited your site again. This can apply to things like software services, too. People sign up for a free trial and don’t buy afterward, or they pay for a month and then abandon […]
Write Less, Say More: 3 Ways to Trim Down Word Counts for Twitter
Twitter is one of the most widely used social media platforms, and for most brands, it’s somewhere you want to build a presence. But the thing is, it’s surprisingly challenging to write a good tweet. Why? Because of that pesky word count. Twitter’s 140 character limit stems from the intrinsic technical limitations of SMS text […]
Everything Entrepreneurs Should Know About Great Logo Design
Every business needs a logo. Even a blog, where the content itself is basically the product, can get a lot of mileage out of a good logo. It’s a key part of your visual branding, and you want something that’s really impactful. Trends in logo design have changed over time. Today, minimalism is en vogue. […]