Guest posting is about a lot more than just snagging a high-value backlink for your site. It’s also a great way to get your brand in front of a whole new audience, and establish an aura of authority within your industry. But if you’re going to pitch a guest post, you’ve got to do it […]
Blogging, Content, Article & News Sites
Need a Niche? These 5 Industries Get Over 80% Of All US Search Traffic
Looking for a viable niche or business idea? Sometimes, it helps a lot to start up at the top, with a broad niche, and work your way down. If you’re looking for lucrative subniches, chances are they’ll fall into one of the biggest general categories. In a recent study published by Moz, the author found […]
4 Easy Steps to Targeting High-Value Customers on Facebook
Recently, Facebook introduced a new option for custom Lookalike Audience creation. You can now create audiences based on value — that is, the customers or clients with the highest ROI. Using information about your current high-value customers, you can target similar users, helping you bring in more lucrative customers or clients for your business. The algorithms […]
How to Write Outreach Emails That People Will Actually Read and Respond To
Crafting great outreach emails is a fine art that’s hard to master. In many cases, you’re reaching out to someone who already gets tons of similar inquiries in their inbox on a daily basis… Along with all their other email. Getting their attention and standing out are essential, and that’s a lot easier said than done. If […]
Why It’s Critical For Every Business to Think Like a Media Company
You may not be running a media company, but that doesn’t mean you shouldn’t think like one. In fact, a focus on publishing great videos, blog posts, and other content is the “secret sauce” for tons of successful brands. Brands are the new publishers. In a world where a lot of people feel like the […]