The return on investment (ROI) you get from any given piece of content can be notoriously hard to measure. Content is something that needs a significant investment, whether it’s in the form of your own time, or money to pay someone else to create it. So naturally, you want to make sure you’re getting a […]
Affiliate Marketing
5 Tips for Creating a Brand Story That Keeps Audiences Hooked
Stories are important. Narratives are a big part of how we make sense of ourselves and of the world around us. A great story resonates with people in a very deep way. If you really want your audience to genuinely engage with your brand, one of the best ways to do it is to craft […]
4 Facebook Mistakes That Even Professional Marketers Make — And How to Avoid Them
There are good Facebook posts, but for every one of those, there are tons of others that fall flat. There’s a high probability that the vast majority of Facebook posts from businesses don’t get any engagement at all. What makes the difference between posts that engage, versus posts that are ignored? Even professional social media […]
No Budget? No Problem! How to Grow A Business Without Spending a Fortune
For most people, one of the biggest barriers to starting a business is a lack of capital. That’s part of what makes online businesses so appealing — in most cases, you don’t need a whole lot of capital to get started. For example, starting a niche affiliate site can cost under $50. You just need […]
How to Host A Winning Podcast Interview
Podcasts are flourishing these days, and if you’re using content marketing to promote your business… It’s a medium that’s definitely worth adding to your arsenal. You can talk about all kinds of things in a podcast, but one of the most popular things to do is to interview an industry expert. When someone comes on […]