MORE TRAFFIC. It’s what we all want. Every single one of us with a website. But how do we go about getting it? That’s the big question. So have you ever heard of “native advertising?” It’s sort of like the online version of those longform advertorials you used to see in print magazines. Despite the […]
Affiliate Marketing
3 Ways Artificial Intelligence Will Change the Face of Digital Marketing
Artificial intelligence is here to stay. While we’re still pretty far away from sapient supercomputers and strong AI, machine learning has opened up new possibilities in the world of digital marketing. New applications of AI technology are already starting to make their mark on social media, in the way that consumers conduct a web search, and […]
Marketing Automation Made Easy: 4 Simple Steps for Getting Started
Marketing automation can seem kind of overwhelming at first. At its core, it’s basically the use of software to customize and personalize your marketing messages for each individual lead or customer. You can specify parameters like how much someone has spent with your company or how they’ve engaged with your brand in the past. This […]
How to Find Awesome Content Ideas In Just A Few Minutes
Short on content ideas? It happens to pretty much everyone who creates content. When your list of topics starts running dry, one way to drum up some fresh ideas is to use keyword research. Keyword research is about more than just SEO. Even if you’re not particularly concerned about optimizing for organic search traffic, keyword […]
10 Clever Ways to Revitalize Outdated Blog Content
If your business uses blog content as a major part of your inbound marketing strategy, then chances are, you’re publishing on at least a weekly basis. Once your site’s been live for a few years, those weekly posts add up. You can end up with a ton of content on your site. For the most part, that’s […]
