Here’s an interesting case study: Jon guy created training on how to do webinars and then he sold it on a webinar.
Jon made a whopping $13,420 with just ONE webinar. How did he do this?
Jon offers a $997, high-ticket course on how to use webinars called the Webinar Mastery Academy.
He promoted this product with a webinar campaign, and with this one campaign (on just one webinar) he hit $13,420.
This is his process:
He hit his existing email list to get webinar attendees.
Jon built this list over time by offering free, valuable content to his audience.
That's how most people build online followings these days.
Valuable content is a valuable incentive, almost every case study we've followed has used this to build their audience.
He ran 3 different campaigns to his list depending on behavior in relation to past webinars: signed up but didn’t attend, attended but didn’t buy, and bought live on a past webinar.
Each segment got a different sequence.
This was his only source of traffic.
He organized these campaigns to be highly effective, optimizing each step of the process.
He built a highly optimized landing page for his list to sign up to the webinar, and then pitched his course over the webinar.
And then he ran even MORE email campaigns to the audience AFTER the webinar, segmented into two audiences: bought and didn't buy.
These email sequences allowed Jon to squeeze out a few more sales.
With 21 Days to Profit, you get all of the tools necessary to do exactly what Jon did.
You get a powerful email marketing suite to build a list and market to them and you get easy page building tools to design the perfect landing page for your campaigns.
You also get all of the tools necessary to build and host a high-ticket course, just like Jon’s $997 Webinar Mastery Academy.
In fact, literally everything you need to build and scale an info product business like Jon's can be accessed through our program.
You can read the full story: go here.