Generally speaking, restaurants have to manually enter orders that come through third-party delivery services, like Grubhub and Eat24.
Sterling Douglass set out to fix that problem.
He created Chowly, a product that streamlines the process by integrating the third party services with a restaurant’s existing point-of-sale system.
The product was a hit, and today, Chowly is a very successful company.
Obviously, Douglass has done a great job growing his business.
In a recent video from Entrepreneur, he offer some sage advice for other aspiring entrepreneurs.
His biggest tip is this: you should only spend 10% of your time actually building your product.
What about the other 90%?
That goes into marketing and sales.
Promoting your product is always the hardest part of building a thriving business.
To succeed, you’ll need to pour a bunch of your time and resources into promotion, whether you’re doing it solo or outsourcing it.
You can check out the video below:
You can find more great advice from successful people over at Entrepreneur.